Workflow Recipes
Workflow recipes are step-by-step guides for common social media tasks. Each recipe tells you what to ask your AI agent (Claude, Cursor, or any MCP client) to accomplish a goal. The agent handles tool calls, data retrieval, and content generation for you.
Recipes work best when you have a Brand Profile set up and at least one social account connected. See Getting Started to configure these.
Weekly Content Planning
Goal: Generate a full week of social media content with optimized posting times.
Estimated credits: 30-50 | Time: ~5 minutes
What to say to your agent:
"Create a 7-day content plan for my brand. Target YouTube, Instagram, TikTok, and LinkedIn. For each day, give me a topic, format, opening hook, key talking points, call to action, and the best time to post."
Steps the agent will follow:
- Load your brand profile to understand your voice, audience, and content pillars
- Check your past performance data to identify what topics and formats work best
- Generate content ideas for each day, tailored to each platform
- Look up optimal posting times based on your historical engagement patterns
- Compile everything into a structured 7-day plan
- Save the plan to your content library for review and approval
Tools used: get_brand_profile, get_performance_insights, generate_content, get_best_posting_times, save_content_plan
Performance Review
Goal: Understand what is working, what is not, and what to do next.
Estimated credits: 10-15 | Time: ~3 minutes
What to say to your agent:
"Analyze my top-performing content from the last 30 days. Show me the top 5 posts, common patterns in what works, optimal posting times, and 5 specific things I should do next week."
Steps the agent will follow:
- Pull your analytics data across all connected platforms
- Identify your top posts by engagement and reach
- Analyze common patterns (hooks, formats, topics, timing)
- Spot content gaps -- formats or topics you have not tried
- Generate a prioritized list of actionable recommendations
Tools used: fetch_analytics, get_performance_insights, get_best_posting_times
Cross-Platform Repurpose
Goal: Turn one piece of content into 8-10 pieces across multiple platforms.
Estimated credits: 40-60 | Time: ~5 minutes
What to say to your agent:
"Take this blog post [paste URL or text] and repurpose it into 5 tweets, 2 LinkedIn posts (one thought-leadership, one story-driven), 1 Instagram caption with hashtags, and 1 TikTok script. Run a quality check on each piece."
Steps the agent will follow:
- Extract the key ideas and quotable moments from your source content
- Load your brand profile to maintain consistent voice across platforms
- Generate platform-specific variations with appropriate length, tone, and formatting
- Run a quality score on each piece to ensure it meets your standards
- Provide character counts and suggested posting times for each piece
Tools used: generate_content, get_brand_profile, quality_check
Brand Voice Setup
Goal: Define your brand voice so all generated content stays on-brand.
Estimated credits: 5-10 | Time: ~5 minutes
What to say to your agent:
"Help me set up a brand voice profile for [your brand name]. I'm in the [your industry] space. Walk me through defining our personality, target audience, tone, key messages, vocabulary, and content pillars."
Steps the agent will follow:
- Walk through an interactive questionnaire about your brand
- Define brand personality traits (3-5 adjectives)
- Map your target audience (demographics and psychographics)
- Set your tone spectrum (formal vs. casual, serious vs. playful, technical vs. simple)
- Establish key messages, on-brand vocabulary, and words to avoid
- Define 3-5 content pillars (recurring themes)
- Save the complete profile
- Generate a sample post to verify the voice sounds right
Tools used: save_brand_profile, generate_content
Include your website URL when setting up your brand profile. The AI will analyze your existing content to suggest voice attributes that match your current style.
Content Audit
Goal: Get a comprehensive health check on your content performance and strategy.
Estimated credits: 10-20 | Time: ~3 minutes
What to say to your agent:
"Run a full content audit on my account. Check my credit usage, performance trends, top and bottom performers, posting consistency, and brand alignment. Give me a prioritized action list for this week."
Steps the agent will follow:
- Check account health (credits, plan tier, usage patterns)
- Pull performance metrics across all platforms
- Analyze AI-generated insights and trend data
- Evaluate posting consistency against recommended cadence
- Check how well recent content aligns with your brand profile
- Deliver a structured report with prioritized action items
Tools used: get_credit_balance, fetch_analytics, get_performance_insights, get_brand_profile, get_best_posting_times
Viral Content Machine
Goal: Generate a ready-to-publish video post optimized for maximum engagement.
Estimated credits: 50-80 | Time: ~3 minutes
What to say to your agent:
"Create a viral-style short video for [platform] about [your niche]. Generate the hook, script, and video, then publish it to my account."
Steps the agent will follow:
- Research trending topics in your niche
- Generate a high-engagement hook and script
- Create the video using AI video generation
- Run a quality check to verify engagement potential
- Publish or schedule to your connected account
Tools used: generate_content, generate_video, quality_check, schedule_post
Video generation uses more credits than text content. Check your balance with sn credits before starting. A typical short video costs 50-80 credits.
YouTube Repurposer
Goal: Extract short-form clips from a YouTube video for cross-platform distribution.
Estimated credits: 20-40 per clip | Time: ~5 minutes
What to say to your agent:
"Take this YouTube video [paste URL] and create 3 short-form clips for TikTok and Instagram Reels. Pick the most engaging moments and add captions."
Steps the agent will follow:
- Fetch the video transcript and metadata
- Identify the most engaging or quotable segments
- Generate short-form clips with captions
- Optimize each clip for the target platform (aspect ratio, length, caption style)
- Queue clips for review or direct publishing
Tools used: scrape_youtube, generate_video, schedule_post
Combining Recipes
Recipes work even better in sequence. Here is a suggested weekly workflow:
- Monday: Run a Performance Review to see what worked last week
- Monday: Use Weekly Content Planning to map out the week ahead
- Tuesday-Thursday: Use Cross-Platform Repurpose on each day's content to maximize reach
- Friday: Run Viral Content Machine for a high-effort weekend post
- Monthly: Run a Content Audit to track progress and adjust strategy
Ready to try this? Sign up free and get 100 credits to start.